Hyundai Genesis wins 2009 North American Car of the Year Award

In the late summer of 2008 Hyundai started selling their luxury Genesis Sedan. It was a huge risk when they entered the upscale/luxury automobile market and many people scoffed at their latest venture and thought they never had a chance. Fast forward to Janurary 2009. The Genesis has met or exceeded many sales forecasts even in this falling economy and the Genesis Sedan has won over many of the same critics. Hyundai's latest achievement? Winning the 2009 North American Car of the Year Award. What I like about the NACOTYA is that it is not a single magazine judged award but an award that is judged by 50 different journalists. In my opinion this takes out some of the biases that a magazine or individual may have towards a manufacture and judge an automobile more on its merits. Good job Hyundai!

Read Hyundai's press release below:

HYUNDAI GENESIS NAMED 2009 NORTH AMERICAN CAR OF THE YEAR

HYUNDAI TAKES HOME ITS FIRST NORTH AMERICAN CAR OF THE YEAR HONOR

DETROIT, 01/11/2009 After months of expert test-drives, critical acclaim and independent awards, the Hyundai Genesis took top honors in the most exclusive award in North America when it was named 2009 North American Car of the Year.

A jury of 50 independent automotive journalists evaluated all the new cars introduced last year and chose the 2009 Hyundai Genesis as the best new model. The award was announced at a news conference at the 2009 North American International Auto Show in Detroit.

“Genesis represents everything we’ve learned, so far, about engineering great automobiles – and we’re delighted that the judges have recognized the good work of our R&D teams,” said John Krafcik, Hyundai Motor America acting president and chief executive officer. “And we’re not stopping here…Genesis will share company in Hyundai showrooms this spring with its rear-wheel drive platform-mate, the Genesis Coupe.”

This year the jurors considered more than 50 new vehicles before selecting the top three cars and top three trucks. The Volkswagen Jetta TDI and Ford Flex were the other finalists.

The North American Car of the Year award is decided by a jury of 50 independent, full-time automotive journalists from the United States and Canada. This is the 16th year of the awards, which were inspired by the prestigious European “Car of the Year.” They are administered by an organizing committee and are funded exclusively with dues paid by the jurors. Jurors judge the cars on a number of factors including innovation, design, safety, handling, driver satisfaction and value for the dollar.

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 780 dealerships nationwide.